Whether you are an employer or an employee, it is very essential for you to be present on LinkedIn. Not just presence is mandatory, but you should also be active on LinkedIn.
Here are a few benefits of using LinkedIn
As an employer, it gives you a chance to represent your brand to people and this eventually helps you build brand credibility among users. Having a strong social media presence is the major key for a brand to evolve. Also if you’re looking for potential candidates for your organization, there are very good chances you can find them on LinkedIn. You can post your job on LinkedIn as well.
As an employee, it is a great medium for you to find suitable jobs. You should connect with people from your relevant field and background. This will help you grab knowledge about the latest trends as well. Connect with HR managers, Recruiters, and Companies which will help you end up with job opportunities for you. Sometimes, even if you land up with a job opportunity via some other platform, there are good chances that the employers will visit your LinkedIn profile.
Therefore, it is very essential for you to be active on LinkedIn.
Credits - Ways And Works Consulting